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TikTok is kind of a big deal. Since it came onto the scene in 2016, the platform has enjoyed astronomical growth, helped along quite a bit by a global pandemic hitting in early 2020. TikTok scrambled to find ways to monetize that growth, especially with no previously existing options for advertisers. In June of 2020, though, TikTok was able to offer advertising and, a few months later, launched a self-serve advertising option. This opened up advertising options on the platform, but to get the most from your advertising spend, you'll want to turn to the top TikTok ads agencies.
Lucky you, we've put together a list of our favorite TikTok ads agencies. Some of the agencies on our list are also influencer marketing agencies, but they all offer TikTok advertising services. If you're specifically looking for our picks for the best influencer marketing agencies for TikTok, we've got you covered there, too.
Before we get into our list of TikTok ads agencies, you might want to know if TikTok advertising is even right for you. Here are just a few of the reasons you might want to advertise on this large and growing platform:
Best TikTok Ads Agencies:
- 1. Ubiquitous
- 2. Moburst
- 3. MOMENTiQ
- 4. Viral Nation
- 5. The Influencer Marketing Factory
- 6. The Goat Agency
- 7. Sociallyin
- 8. SmartSites
- 9. The Shelf
- 10. HireInfluence
- 11. House of Marketers
- 12. Lyfe Marketing
- 13. Ignite Social Media
- 14. MANY
- 15. JUICE
- 16. AdvertiseMint
- 17. GrowMojo
- 18. Tuff
- 19. MuteSix
- 20. BrandLyft Marketing
- 21. Unicorn Digital Studio
- 22. Socially Powerful
- 23. Voy Media
- Frequently Asked Questions
TikTok has a huge audience.
TikTok has more than 1 billion monthly active users (though, according to a leaked pitch deck in April 2021, that number is said to be 732 million) — and the number of users on the platform is growing every day. It's available in 150 countries and hosts 75 languages. As COVID-19 continues to be a problem throughout parts of the world, people are turning to social media, increasingly TikTok, for both entertainment and to feel connected with others.
Plus, while TikTok users tend to be younger (48% of the app's US users are under the age of 30), more and more older people are finding themselves heading to the platform. As of March 2022, 22% of the app's US user base was 30–49-years-old and 14% of users were over the age of 50 (Statista).
TikTok users are super engaged.
Having a large audience by itself isn't much to brag about. But TikTok users are actively engaged on the platform through creating or watching videos. According to HootSuite, Android users spend an average of 19.6 hours on TikTok each month, putting it in fifth place among social media apps after YouTube, Facebook, Whatsapp, and Instagram. And, according to that previously mentioned leaked pitch deck, TikTok users open the app an average of 19 times every day and spend an average of 89 minutes per day on the platform.
You can show off a different side of your brand.
Brand voice is important. It's a huge part of your brand's identity and how you communicate with your customers. It's also becoming increasingly important for consumers to see your brand as authentic. And that's where TikTok can help. Many TikTok users head to the app for funny and entertaining content, giving brands a unique opportunity to connect with consumers in ways that other platforms and channels can't offer. Just take a look at the NBA, Chipotle, and The Washington Post to see how brands are maintaining their reputations while still showing off their personalities.
1. Ubiquitous
Ubiquitous offers end-to-end solutions that enable brands to achieve growth on TikTok, Instagram, and YouTube. It serves as a hub that brings together brands, creators, and influencers looking to collaborate on marketing campaigns that benefit all stakeholders. Its platform incorporates a managed marketplace where creators and influencers can showcase designs and offer services.
With its own team of social media professionals, software developers, and marketing executives, Ubiquitous can manage every aspect of your influencer marketing campaigns. They can develop strategies that are tailored to your business goals, connect you to the right creators and influencers, execute entire campaigns, and optimize marketing outcomes.
Services:
- Influencer Marketing
Who They’ve Worked With:
- Disney
- Netflix
- Amazon
- Aerie
- Adobe
- American Eagle
Ubiquitous
Ubiquitous makes it so they can’t ignore you—and, they won’t want to. We deploy compelling, ingenious influencer marketing campaigns (at scale) on platforms like Instagram, TikTok, and YouTube. Join brands like Lyft, Disney, Target, Amazon, and...
Best for:
Medium Size Brands
Ubiquitous
Ubiquitous makes it so they can’t ignore you—and, they won’t want to. We deploy compelling, ingenious influencer marketing campaigns (at scale) on platforms like Instagram, TikTok, and YouTube. Join brands like Lyft, Disney, Target, Amazon, and...
For Influencers: If you are looking for agencies to represent you click here.
2. Moburst
An award-winning full-suite digital agency, Moburst is one of the leading agencies for TikTok. Their goal is to help brands reach their full potential and become leaders in their industry. They work with a range of clients, from startups to Fortune 500 companies.
Moburst’s social media campaign begins with a strategy informed by various factors, including goals, budget, market trends, and target audience. They can expand their clients’ reach through a combination of organic and paid social strategies. By identifying key metrics, they are also able to help brands outshine their competitors.
As an expert in the social media ecosystem, Moburst can help you create TikTok content that not only engages but also inspires your audiences. More than that, they’ll make sure that your relevant audience finds you and that you can convert them into your most loyal users.
Services:
- Social media strategy and management
- Product strategy
- Search engine optimization
- Campaign content and design
- Influencer marketing
- Email marketing
Who They’ve Worked With:
- Shopkick
- Samsung
- Say
- Uber
- Calm
Moburst
Harness the power of influencers to achieve your growth goals with Moburst, a leading global performance influencer marketing agency that helps brands over-achieve their goals and become category leaders.
Best for:
Startup & Enterprise
Moburst
Harness the power of influencers to achieve your growth goals with Moburst, a leading global performance influencer marketing agency that helps brands over-achieve their goals and become category leaders.
For Influencers: If you are looking for agencies to represent you click here.
3. MOMENTiQ
MOMENTiQ specializes in harnessing the potential of TikTok influencer campaigns. With a nuanced approach, they are equipped to enhance a brand’s visibility using metrics like brand awareness KPIs, performance marketing KPIs, or focusing on User Generated Content (UGC) KPIs. Their prowess in influencer campaign creation and management, particularly on TikTok, provides a comprehensive solution to brands aiming to stand out on the platform.
The expertise of MOMENTiQ stems from its foundational team, comprising industry pioneers who have established several top-tier influencer marketing agencies and platforms. They have a history of propelling the world’s premier brands to success with influencer marketing, notably on TikTok.
Services:
- TikTok Influencer Campaign Creation and Management
Who They’ve Worked With:
- Fashion Nova
- Ulta Beauty, Inc.
- American Eagle Outfitters
MOMENTiQ
From a founding team that has created several of the leading influencer marketing agencies and platforms, MOMENTiQ drives the world’s leading brands forward with influencer marketing campaigns - Specializing in TikTok & YouTube.
Best for:
MOMENTiQ
From a founding team that has created several of the leading influencer marketing agencies and platforms, MOMENTiQ drives the world’s leading brands forward with influencer marketing campaigns - Specializing in TikTok & YouTube.
For Influencers: If you are looking for agencies to represent you click here.
4. Viral Nation
Priding itself on pioneering the world’s first influencer marketing agency, Viral Nation specializes in developing cohesive, data-backed multi-channel campaigns that allow B2B and B2C companies to meet their business goals and improve sales pipelines.
The company, which started operations in 2014, has connected Fortune 500 brands with over 300 social influencers in the fields of lifestyle, sports, and gaming. The company runs Influsoft, the platform behind these connections, and the vetting solution VN Secure. Influsoft features talent discovery and qualification, campaign workflow tools, tracking, and reporting.
Viral Nation stood out for its successful mobile app marketing campaigns, particularly those of TikTok, PUBG Mobile, Baidu’s facemoji keyboard, dating apps Match, Chispa, and BLK, the Wish shopping app, and the Smule sing-along music app.
Services:
- Influencer marketing (custom strategy and ideation, talent discovery and contracting, creative production and distribution)
- Paid and performance media (pay only for your desired results such as clicks, conversions, installs, downloads, and sales)
- Creative and content (from ideation and strategy to distribution and monetization of audio, video, TV, motion graphics, and CGI content for mobile, social, and other media)
- Blockchain and web development (NFT strategy and roadmap, artist sourcing and onboarding, minting on blockchain)
Who They Have Worked With:
- Anheuser-Busch
- The Coca-Cola Company
- Disney
- Hasbro
- Oculus
- Tencent
- Tim Hortons
- TJX
- Uber
- Vivid Seats
Viral Nation
Viral Nation is a global digital and social agency group driving growth and connection through performance and innovation.
Best for:
Enterprises and Large brands
Viral Nation
Viral Nation is a global digital and social agency group driving growth and connection through performance and innovation.
For Influencers: If you are looking for agencies to represent you click here.
5. The Influencer Marketing Factory
The Influencer Marketing Factory is an influencer marketing platform that also acts as a TikTok ad management agency. They seek to make influencer marketing easy and effective for brands and work on brand awareness metrics as well as conversions to create a data-driven approach. With TikTok ad management from the Influencer Marketing Factory, you share information about your target audience (demographics and interests) and they’ll create TikTok ads to meet those goals. They’ve worked with brands like SONY Music, Universal Music, Hasbro, Google, and many more.
Services:
- Influencer marketing
- TikTok ads creation, management, and optimization
- Talent management
Who They’ve Worked With:
- Dunkin’
- Foreo
- SONY Music
- Universal Music
- Warner Music
The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube and Instagram.
Best for:
Enterprises and Large brands
The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube and Instagram.
For Influencers: If you are looking for agencies to represent you click here.
6. The Goat Agency
Goat Agency, a leading global social media agency, is recognized for its comprehensive mastery in TikTok marketing, assisting brands to reach younger, more dynamic audiences like Gen Z and millennials. They have excelled in managing strategies for organic, paid, and influencer-driven content, continually ensuring brands’ long-term presence on the platform. Their unique methodology involves identifying trending hashtags, engaging sounds, and viral challenges, leveraging TikTok’s powerful algorithm for customized user experiences.
The Goat Agency provides a team of TikTok marketing specialists, delivering a strategic campaign tailored to each brand’s specific goals. They have meticulously curated a database of influencers across multiple niches, enabling them to choose the best match for your brand. Their success can be seen in case studies involving world-renowned brands like Dell and Superdrug, illustrating their ability to generate significant impressions, clicks, and engagements.
Services:
- TikTok Social Media Marketing
- Organic and Paid Campaign Strategies
- Influencer Marketing
- Strategic Content Mix
- Insights Analysis
Who They’ve Worked With:
- Dell
- UniDAYS
- Wayfair
- Saints Row
The Goat Agency
Goat is a global, award-winning social media and influencer marketing agency. We've worked with some of the world's most exciting brands including Dell, Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and Wayfair, helping them ...
Best for:
Medium and Large Brands
The Goat Agency
Goat is a global, award-winning social media and influencer marketing agency. We've worked with some of the world's most exciting brands including Dell, Nivea, Audi, Pernod Ricard, Deep Silver, The Body Shop, Mars, TurboTax and Wayfair, helping them ...
For Influencers: If you are looking for agencies to represent you click here.
7. Sociallyin
Sociallyin empowers brands with strategic, results-driven solutions. From social strategy, content production, and community management, to media buying, delivering powerful influencer marketing campaigns, and more. Working with Sociallyin is a collaborative experience with clients, where delivery is passion-based.
Sociallyin’s process exposes your brand up to a creative collective of artists, designers, social butterflies, writers, photographers, and strategists with one goal: to help your brand thrive online. Sociallyin has worked with large and well-known brands. These include sporting goods retailer Dick’s Sporting Goods, auto manufacturer Toyota, national retail franchise Moe’s Original BBQ, and more.
Services:
- Creative & Production
- Community Management
- Social Media Strategy
- Social Paid Advertising
Who They’ve Worked With:
- Disk’s Sporting Goods
- Toyota
- Beef O’ Brady’s
- UMI
- Mosaic Solutions Group
- Moe’s Original BBQ
Sociallyin
SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more.
Best for:
Businesses of all sizes
Sociallyin
SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more.
8. SmartSites
An award-winning, full-service digital marketing agency, SmartSites has been offering social media marketing services before TikTok officially launched. Their goal is to elevate brands so that they become memorable. From small businesses to Fortune 500 companies, they’re happy to work with businesses of all sizes.
Their social media marketing process kicks off with a very detailed-oriented set up. This includes profile optimization, a marketing strategy, and hashtag research. They’ll also take a closer look at what exactly you hope to achieve and research what has delivered results for your competitors.
Armed with this knowledge, they’ll use video content to help you increase brand awareness and engagement. Each month, they’ll send you the content for approval first. Then, once it’s been approved and published, their work isn’t just quite done yet. Their team will continue to use engagement tactics throughout the month to help you reach your goals and drive more awareness.
Services:
- Social media marketing and management
- Custom graphics and content
- Responding to comments
- Following and unfollowing accounts
- Profile optimization
- Hashtag research
Who They’ve Worked With:
- Springfield Hyundai
- The Shulman Law Group
- Air Duct Brothers
- Velocity Moving
- South Florida Distillers
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites 💡 is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSi...
Best for:
Small and Medium Size Businesses
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites 💡 is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSi...
9. The Shelf
When it comes to TikTok as a social media platform, The Shelf is a key player. As they understand social media marketing for the Gen Z and millennial generation, they are sure to create engaging, funny, and worthwhile videos that will increase brand awareness and conversions. Their ad management process when it comes to TikTok is simple and efficient, and each marketing campaign is tailored specifically to the needs and desires of their clients.
The Shelf is an expert in the art of leveraging TikTok for marketing purposes, and their clients appreciate that approach. Whether it’s creating content that is clever, engaging, and entertaining or simply using the platform to reach more customers with tailored ads, The Shelf is the perfect agency for managing your TikTok campaigns. Moreover, you can be assured of converting your target audience at any stage of the purchasing process.
Services:
- Social media marketing strategic planning
- Content quality control
- Creator relationship management
- Campaign monitoring and analytics
Who They’ve Worked With:
- Natori
- The Honest Company
- Kiss
- Sweet Defeat
- eos
- American Standard
The Shelf
The Shelf is an industry-leading, full-service influencer marketing agency that designs, executes, and optimizes data-driven campaigns from start to finish. With a focus on performance and ROI, our in-house brand and digital strategists develop thumb...
Best for:
Medium and Small Size Brands
The Shelf
The Shelf is an industry-leading, full-service influencer marketing agency that designs, executes, and optimizes data-driven campaigns from start to finish. With a focus on performance and ROI, our in-house brand and digital strategists develop thumb...
For Influencers: If you are looking for agencies to represent you click here.
10. HireInfluence
Creative talent sourcing and placement is a major part of successful TikTok campaigns and this is what HighInfluence does best, among other things. The agency has developed relationships with some of the most engaging and influential voices around the world. It makes use of an array of factors in selecting and validating its talent options in order to ensure that image and authenticity are in sync with the needs of its clients.
During the selection process, HighInfluence analyzes all creative content, audience interest, and past partnerships, as well as engagement rates and demographics. The agency also makes use of various tech solutions and methodologies in weeding out fake followers. It makes use of a unique Audience Quality Score (AQS), which is a dynamic benchmark that measures the quality of an influencer’s network.
A prime example is the partnership of the agency with Ricola in positioning the brand and its cough drops and candy as everyday items for consumers. By recruiting 8 top-tier lifestyle influencers from different industries and having them showcase the diverse use of Ricola (such as taking the candies before recording a podcast or audition tape), the campaign garnered a remarkable 9.4 million impressions and 3.9 million video views.
Services:
- Influencer Marketing
- Social Media Marketing
- Social Media Management
- Digital Marketing
- Full Service Production
Who They’ve Worked With:
- McDonald’s
- MTV
- Nickelodeon
- SouthWest Airlines
- Evernote
- Lee Jeans
HireInfluence
Founded in 2011, HireInfluence soon became the picked influencer agency for many renowned customers. Through leveraging creative strategies and carefully selecting talented individuals to work with them, they have achieved award-winning success that ...
Best for:
Large Companies
HireInfluence
Founded in 2011, HireInfluence soon became the picked influencer agency for many renowned customers. Through leveraging creative strategies and carefully selecting talented individuals to work with them, they have achieved award-winning success that ...
For Influencers: If you are looking for agencies to represent you click here.
11. House of Marketers
House of Marketers is one of the top global TikTok ad management agencies and works with startups as well as leading brands to create and implement relevant ad campaigns. Founded by past TikTok partners and employees, their team has an intimate knowledge of the inner workings of the platform. Not only do they know how to make the most of this newer channel, but they also have a deep understanding of Generation Z and millennial culture. So, if your brand specifically targets this group, their in-house team and network of 50,000 creators know just how to create bespoke content that will resonate with this unique audience.
Included in their services are fully managed TikTok ads services. From content creation to ads management, House of Marketers can do all the heavy lifting needed to get results. Then, to keep you in the loop during each phase, they’ll share comprehensive reports and data analysis every week and a monthly report that highlights areas for improvement.
Services:
- TikTok influencer campaigns
- TikTok ads management
- TikTok business profile content
- TikTok ad content
- Influencer strategy
Who They’ve Worked With:
- Red Bull
- Apple Music
- Groupon
- KFC
- Western Union
- Hilton
House of Marketers
House of Marketers is the #1 TikTok-focused agency for Influencer Marketing, Paid Media, Content Creation, and Growing Business Profiles on TikTok. We specialize in helping Mobile Apps and Brands quickly scale and improve their ROI on the most valuab...
Best for:
Large brands and Creators
House of Marketers
House of Marketers is the #1 TikTok-focused agency for Influencer Marketing, Paid Media, Content Creation, and Growing Business Profiles on TikTok. We specialize in helping Mobile Apps and Brands quickly scale and improve their ROI on the most valuab...
For Influencers: If you are looking for agencies to represent you click here.
12. Lyfe Marketing
Since 2011, LYFE Marketing has made it their mission to serve small to medium-sized businesses. Through organic search engine optimization (SEO) and email campaigns, they’ve helped obscure companies earn thousands of dollars in sales.
LYFE Marketing takes pride in its results. They focus on developing brand awareness with a relevant audience, building engagement through compelling content, and improving conversions through increased traffic. Their services extend to a variety of social media platforms, such as Facebook, Twitter, Instagram, and TikTok.
LYFE Marketing’s TikTok management service can improve your credibility as a brand. They will keep you abreast of the latest trends. In addition to publishing content for you, they also make sure that your engagements will yield increased leads, following, and sales.
Services:
- Social media marketing
- PPC management
- Email marketing
- Video animation
- Short video management and advertising
Who They’ve Worked With:
- My Lala Leggings
- Ancient Keto
- DSLR Camera
- Atlanta Hawks
- Wingstop
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
Best for:
Small and Midmarket Businesses
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
13. Ignite Social Media
Created in 2007, Ignite Social Media has not only seen trends change over the years – they also created some of the industry practices that are rampant today. This full-service agency is set on changing the marketing industry through social media. In 2016, they won Social Media Agency of the Year.
Ignite Social Media offers the essentials of social media marketing, from content creation and promotions to strategy and data analytics. Overall, they aim to achieve quantifiable goals that align with the client’s objectives, tactics, and audience. Experienced and efficient, they even help reduce their clients’ cost per engagement by up to 80%.
Ignite’s TikTok Marketing Campaign aims to boost your bottom line. They can do this by creating a customized marketing plan, exposing your brand to new audiences, monitoring your customer engagement, and optimizing your efforts.
Services:
- Social Strategy Development
- Content Development
- Social Media Advertising
- Influencer Marketing
- Promotions
- Crisis Management
Who They’ve Worked With:
- Lenovo
- Save Mart
- Warner Brothers
- Verizon
- The Body Shop
Ignite Social Media
Social First. Social Only. Social Partners. Ignite Social Media is America's original social media marketing agency that specializes in servicing large consumer brands across the globe. Since 2007, we've been 100% focused on social media, dedicated t...
Best for:
Enterprise and Midmarket Businesses
Ignite Social Media
Social First. Social Only. Social Partners. Ignite Social Media is America's original social media marketing agency that specializes in servicing large consumer brands across the globe. Since 2007, we've been 100% focused on social media, dedicated t...
14. MANY
MANY began with ten creators during the global pandemic. Now, they manage more than 30 creators from around the world and have an Amsterdam office for short video creators. MANY works closely with China’s Douyin to learn more about short content and live-streaming and help brands take advantage of the opportunities these online spaces provide.
MANY trains some of the most influential online personalities to become thought leaders in their field of expertise. They not only provide inside knowledge and information, but also complete MANY’s in-house academy programs on short form content and live-streaming.
MANY is responsible for many successful campaigns, including a gala event on Minecraft in April 2020. The event welcomed over 1,500 guests, received more than 250,000 views, and raised over €700 for MIND, a mental health charity for teenagers.
Services:
- Creator management
- Content and short video production
Who They’ve Worked With:
- TikTok
- Warner Music
- Philips
- Puma
- SONY Pictures
15. JUICE
Juice (stylized as “JUICE”) is an integrated digital marketing agency focused on maximizing ROI. They take the time to get to know your business and your customers so they can create an effective strategy to bring in more sales and increase customer retention. Juice focuses on data-driven growth strategies for social advertising, search engine marketing, organic search ranking, and lead generation.
Services:
- Paid social including Facebook, Instagram, Twitter, LinkedIn, and TikTok ads
- Paid search
- Search engine optimization
- Social media management
- Email marketing
- Copywriting and content
Who They’ve Worked With:
- BuzzFeed
- Paris Hilton
- Product Hunt
- Kenneth Cole
16. AdvertiseMint
AdvertiseMint is another of the leading TikTok ad management agencies on our list. As an official TikTok partner agency, AdvertiseMint specializes in helping businesses create and run high-quality, high-performance ads on the platform. The team includes expert TikTok media buyers, dedicated marketing analytics, and talented designers and video editors.
Services:
- Facebook ads
- Instagram ads
- Snapchat ads
- LinkedIn ads
- Spotify ads
- Google ads
- Amazon ads
- Pinterest ads
- TikTok ads
- YouTube ads
Who They’ve Worked With:
- Coca-Cola
- Viacom
- M1 Finance
- Princess Polly
- Newegg
17. GrowMojo
GrowMojo is a little different from the other TikTok ad management agencies on our list since they manage everything from customer acquisition to conversion funnels to customer re-engagement processes. They take the time to learn about your business and target customers, as you’d expect and then create a profile for your ideal customer to optimize customer acquisition. GrowMojo is an approved TikTok marketing agency with a website development team that designs and develops landing pages, sales tools, and marketing content.
Services:
- Customer acquisition
- Lead generation
- Reputation management
- Content marketing
- Data-driven PR
- Social media marketing
- Conversion rate optimization
- Re-engagement marketing
- Franchise marketing
- Facebook marketing
- TikTok advertising
- Website development
- Mobile website view optimization
- Reporting and API integrations
- Analytic dashboards
- Customer acquisition tools
- Video editing
18. Tuff
Tuff is a TikTok ad management agency filled with strategists and channel experts who use TikTok advertising to build awareness and drive traffic to your site. With Tuff, you’ll get strategic audience targeting, data-driven analysis, multi-channel efforts, creative recommendations, and high-performing TikTok campaigns. The agency handles everything for your advertising campaign including audience research, bidding strategies, copy, conversion tracking, and more.
Services:
- PPC
- Social advertising
- SEO
- Content strategy
- Email marketing
- CRO
- Creative
Who They’ve Worked With:
- Dumpling
- Renogy
- QuietCat
- Joyn
- Sabio
19. MuteSix
MuteSix is a leading D2C agency that has the distinction of being the first agency to partner with TikTok. They leverage alpha and beta products to scale brands and have direct access to the TikTok team for account audits and campaign optimization. MuteSix has a five-step process that starts with an audit and analysis of where you are and where you want to be. From there, you’re taken through robust creative development, targeting testing, optimization, and scaling. MuteSix also has partnerships with GRIN and Shopify Plus.
Services:
- Full marketing services
- BeSpoke/Broadcast-level production
- Turnkey productions
- Content creation
- Influencer marketing
- Editing
- Photography
- Static & animation banners
- Landing pages
Who They’ve Worked With:
- John Paul Mitchell Systems
- Universal Standards
- BlendJet
- Magic Spoon
- MeUndies
- Teespring
20. BrandLyft Marketing
BrandLyft Marketing is a digital marketing agency that builds data-driven and time-tested marketing strategies to help businesses launch and scale. It’s a leading TikTok ad management agency that provides in-depth audience research, custom-designed creative, ads optimized for your goals and budget, ad account management, reporting and analytics, and your own account manager.
Services:
- Video production
- Podcast consulting
- App store optimization
- Billboard marketing
- GHL automation partner
Who They’ve Worked With:
- Farmers Insurance
- Rak Outfitters
- Re/Max
- Blacksmith Coffee Co
- The Art of Nature
21. Unicorn Digital Studio
Unicorn Digital Studio is a digital marketing agency based in Cambodia that considers each individual client’s needs, industry, digital footprint, and existing marketing efforts to build a custom and integrated solution that optimizes their marketing spend and drives results across marketing and advertising channels. Unicorn Digital also provides affordable, full-service marketing for small businesses.
Services:
- Paid advertising
- Content marketing
- Growth marketing
- Social media marketing
- Creative
- Data analytics
Who They’ve Worked With:
- BOOM Gluta Shots
- SereyUdom Property
- TJ Auto Works
- Ovaltine
- Cup’ital
22. Socially Powerful
Socially Powerful has been around for a long time and has evolved right along with social media. As a TikTok agency partner, they have complete access to the ad platform so they can create the high-converting campaigns you need to drive sales, downloads, and traffic. Plus, if you don’t hit the KPIs they agree to, you don’t pay.
Services:
- Influencer marketing
- Social strategy
- Social video
- Content distribution
- Community management
- SEO and web design
Who They’ve Worked With:
- The Body Shop
- Huawei
- Foreo
- Fage Yoghurt
- Peppa Pig and PJ Masks
- Hyundai
23. Voy Media
Voy Media started out as a Facebook ad agency. Now, however, they’re fully focused on TikTok advertising and ad management. Voy Media is a full-service agency that offers dedicated advertising services that go beyond sales and branding. The agency handles everything from data to creative to growth to consulting. Their six-step process starts with a consultation to discuss your needs before heading into account setup and creative research, campaign development, campaign production and launch, testing, and optimization.
Services:
- Full-service Facebook & Instagram ads
- Retargeting
- Dedicated account manager & lead strategist
- Custom audiences and dynamic product ads
- 1-on-1 strategy consultations
- Real-time analytics
- Copywriting
- User-generated content
- Graphic design & illustration
- Video editing
- Video production
- Product/lifestyle photography
- Brand performance videos
- At-home creator videos
Who They’ve Worked With:
- UMG Gaming
- Therabox
- Lacoste
- Magic Spoon
- Hims
- Lumin Skin Care
TikTok Advertising Best Practices
Want to go it alone? With TikTok's self-serve ad platform, you have the power to create ads all on your own. So, before we sign off, we wanted to make sure that you have a better grasp of TikTok advertising best practices. This is helpful even if you do decide to hire an agency, by the way, since you'll be able to make sure the TikTok ads agency you bring on is following them. Let's dive in.
Keep It Visually Engaging
People turn to TikTok to be entertained. It's so important to keep your ads visually appealing, engaging, and interesting. The benefit of TikTok ads is that they look almost exactly like the organic content on the platform. That means, if your ad is fun and engaging, you're more likely to keep viewers engaged to the end, which is great for TikTok's algorithm.
Keep It Short
TikTok is a short-form video content platform. While the allowed video length has recently been increased from 60 seconds to three minutes, shorter is still better — especially for ads. We recommend keeping your ads much shorter than even the original 60-second limit, at 9–15 seconds. Use your time to get in, highlight the life-changing benefits of your product, and get out, leaving them wanting more.
Make an Emotional Impact
As with any advertising platform, you'll want to make sure that your TikTok ads pack an emotional punch. This doesn't mean that you want your viewers to cry their eyes out, but you want to reach them on some type of emotional level. This might look like short, situational videos that really highlight the transformation your product offers.
Use Vertical Videos
TikTok is built for smartphones so you can do either horizontal or vertical videos. However, we highly recommend sticking with vertical videos. Vertical ads are less disruptive to the viewer's experience, which may seem counterintuitive. After all, you want people to see your ads, right? But forcing viewers to turn their phones to view your ad can be incredibly irritating and leave them with a bad feeling about your brand.
Add a Caption
You don't have a lot of space for captions in TikTok, but you should still use the space that you have to share vital information about your brand and product so viewers can get an idea about what you're offering even if they don't watch your entire ad. Over time, your brand will still benefit from brand awareness even if nobody watches your full ad.
Use Subtitles
While audio is enabled on TikTok by default, there are users who are deaf or hard of hearing who rely on subtitles to understand content on the platform. And, not everyone has their sound on. So, instead of missing out on a decent chunk of potential customers, just add subtitles to your videos.
Include a Call to Action
Your TikTok ads should always have a call-to-action (CTA). This lets viewers know what steps you want them to take after watching your ad (signing up, making a purchase, learning more, etc). Without a CTA, your viewers aren't going to know what's expected of them and if they don't know what's expected of them, they aren't going to take any action at all.
Choose the Best TikTok Ads Agency for You
That's it for our list of the top TikTok ads agencies. It's by no means an exhaustive list, but if you're looking for a top-notch solution to your TikTok advertising woes, this list is the perfect place to start.
Frequently Asked Questions
What types of businesses use TikTok ads?
Any type of business can benefit from running ads on TikTok — retail brands, financial services, consumer products and services, and others.
What is TikTok's advertising model?
TikTok offers a mix of CPA, CPC, and CPV models.
What are the benefits of TikTok ads?
Increased engagement, click-through rates, time spent on content, and more.
What types of ads does TikTok offer?
There are five different TikTok ad formats:
- In-feed ads
- Brand takeovers
- Top view ads
- Branded hashtag ads
- Branded effects ads
